Wherever we go, we see various brands around us, brands are addictive and no matter what we love them or hate them, but the fact is we cannot ignore them in the coming days. They offer emotions, quality, values, and … Read More
Columnist Thomas Stern invites you to take a trip through the history of search engine optimization as we know it, as well as a brief glimpse into the future. Thomas Stern In the beginning, there was light. Chances are, as … Read More
Are Hamburger Menus, Parallax Scrolling and Complex Typography a help or a hindrance? Trends in web design, like fashion trends, come and go. Sometimes trends are dictated by necessity (like responsive design). Other trends are industry shifts, such as the … Read More
To retailers, shopping is an art of persuasion. Although many factors will come into play when customers are looking to purchase, a lot is determined by visual cues. The strongest cue identified, which also happens to be the most persuasive, … Read More
When you’re undertaking a website redesign it can be tempting to rush in with the excitement of new possibilities, but it’s important to consider the key aspects of a redesign, both aesthetically and from a business perspective. In order for … Read More
With search engines, social-media platforms and content-recommendation services all touting their pay-per-click options to instantly boost traffic to your website, search engine optimization (SEO) sometimes gets forgotten. But it shouldn’t. SEO can provide a huge benefit to entrepreneurs – even … Read More
By Andy Betts Apr 1, 2015 On February 26, 2015 Google gave marketers incredible insight into changes they have planned for their search algorithms and the exact day they will go into effect. Specifically, they announced that on April 21, 2015 mobile … Read More
For years now, mobile usability has been a factor in Google’s search algorithm. Sites that are optimized suitably for use on mobile devices rank higher than their non-optimized counterparts, even on desktop devices. But until now, that ranking factor has … Read More